Hoopla [hoop-la] noun: bustling excitement surrounding an event

Lagers [lah-gers] noun: colorful beer styles with exceptional structure, aroma, flavor & finish

Together, Hooplagers is a unique, lager-only beer festival and urban beach bash Saturday, July 21st, at Wibby Brewing in Longmont. We'll have rendezvous points on direct buses from Union Station, Boulder, FoCo & Loveland so rally your friends!

Festival tickets include: BEER! Unlimited lager pours from 45 breweries in a commemorative mug, a massive pool party, charity sand castle building contest with three live bands on the main stage. Our typically sun-drenched taproom will be blacked out and transformed into a silent disco-retro arcade + silent auction. We’ll have artisan vending, crafty interactive, outdoor games, food trucks and beyond.

CraftBeer.com deemed this a festival worth of a beercation!  

Tickets have launched!  3:15 VIP $50 | 4PM GA $27

Events have supported the efforts of Firehouse Art CenterHabitat for Humanity of the St. Vrain Valley (Longmont, CO)Foothills United WaySafe Shelter of St. Vrain ValleyArt Walk Longmont IncBicycle LongmontHOPE for LongmontOUR Center and Out Boulder County and Conscious Alliance in the spirit of community resilience and vitality.

Lager Fest, #LagerLove and Lager On…